Below are just a few samples of the nearly 1,000 individual giveaways I coordinated, designed, coded and executed between 2002 and 2006. These appeared on Clear Channel's (now known as iHeart Media) network of more than 1,400 radio station, TV station and personality web sites across the United States.

The larger graphics were the main display image that would appear on each site's entry page, with a link to the rules and an entry form below it. The smaller nugget images, as I like to call them, were used both on a giveaway index page and other sections of the sites as a link to the specific giveaway.

I would come up with giveaway ideas, contact various companies to get related prizes and work from there. For giveaways that appeared across the network, we'd get millions of entries each week, while genre-specific giveaways would appear on targeted stations and get hundreds of thousands of entries. Each week I'd launch a minimum of two new giveaways and, with each running about four weeks, at least eight giveaways were live at any given time.

Several were made for specific clients (eg. Disney, Dell, Warner Bros., Toyota) and a few (eg. Estee Lauder and Frito Lay) were self-contained microsites with their own entry form fields and registration database. Some national giveaways also included space for two optional, embedded ads, so the top of the main display image might look a little open but it would have been filled by an ad or two.

Coinciding with the new Battlestar Galactic series, the original series got a new DVD release and a new console game. I worked with multiple companies to get prizes and I purchased a game system for the grand prize winner. This meant I had to personally contact the winner, which was always fun for me because everyone loves to win free stuff, especially a game system.

For a bit of fun, I added an animated Cylon visor effect as well as the sound effect. Like every giveaway, the bottom linked to partner sites (Universal, SciFi.com and Vu)

To coincide with the Hellboy movie, I worked with Dark Horse comics to put together a prize package that incldued signed items, figures and graphic novels. Dark Horse was one of my favorite companies to work with and the rep and I still keep in contact. They also cross-promoted the giveaways on their site and in the comics.

Warner Bros. worked with Clear Channel to promote the movie Scooby-doo 2: Monsters Unleashed and I was asked to create the web assets. The main image was essentailly a mini web site with links to photos, videos (in multiple resolutions), posters, screensavers and the official movie website. We were given an exclusive video and this was a promotion that had paid mentions onair, so it got a lot of traffic.

This was a fairly simple giveaway but I hid several fun things in the entry page when you clicked on various area including the original Japanese version of the theme song, the Mach 5 racing through and other sounds.

While I managed the online giveaways, there was another team managing the onair promotions. Very ofthen we'd work together for cross-promotional giveaways, like this. They often had a much bigger budget so the prizes would be getaways - like this one - or big money. This was a bit unusual in that it had links to various audio and videos.